{"id":4713,"date":"2026-01-08T15:52:13","date_gmt":"2026-01-08T14:52:13","guid":{"rendered":"https:\/\/www.videriadria.com\/uncategorized-ro\/digital-signage-ca-un-upgrade-inteligent-al-display-ului-existent-dukat\/"},"modified":"2026-03-04T10:43:48","modified_gmt":"2026-03-04T09:43:48","slug":"digital-signage-ca-un-upgrade-inteligent-al-display-ului-existent-dukat","status":"publish","type":"post","link":"https:\/\/www.videriadria.com\/ro\/retail\/digital-signage-ca-un-upgrade-inteligent-al-display-ului-existent-dukat\/","title":{"rendered":"Digital signage ca un upgrade inteligent al display-ului existent Dukat"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\"><strong>Integrarea ecranelor digitale \u00een display-ul de prezentare existent<\/strong><\/h3>\n\n<p>Prospe\u021bimea matinal\u0103 \u00eencepe cu mult \u00eenainte de prima \u00eenghi\u021bitur\u0103, iar Dukat \u0219i-a \u00eembun\u0103t\u0103\u021bit suplimentar prezen\u021ba la punctul de v\u00e2nzare <strong>prin integrarea ecranelor digitale Videri \u00een display-ul de prezentare deja existent<\/strong>. \u00cen loc s\u0103 creeze un nou stand, ecranele digitale au fost integrate cu aten\u021bie \u00een structura existent\u0103, ob\u021bin\u00e2ndu-se astfel o vizibilitate mai mare \u0219i o metod\u0103 de comunicare mai modern\u0103, f\u0103r\u0103 a altera designul original. <\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Ecrane digitale ca amplificare a comunic\u0103rii POS existente<\/strong><\/h3>\n\n<p><strong>Ecranele digitale Videri integrate, cu luminozitate ridicat\u0103<\/strong>, au permis o prezentare dinamic\u0103 a con\u021binutului \u00een cadrul display-ului existent pentru linia de produse <em>Lagano jutro<\/em>. Elementele vizuale \u00een mi\u0219care \u0219i lumina au accentuat suplimentar prospe\u021bimea produselor \u0219i au atras aten\u021bia clien\u021bilor de la distan\u021b\u0103. Astfel, un element POS clasic a c\u0103p\u0103tat o nou\u0103 dimensiune digital\u0103 de comunicare.  <\/p>\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a10ba0cb4a59&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a10ba0cb4a59\" class=\"wp-block-image size-full wp-lightbox-container\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"768\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_2.webp\" alt=\"\" class=\"wp-image-2059\" srcset=\"https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_2.webp 1024w, https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_2-300x225.webp 300w, https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_2-768x576.webp 768w, https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_2-47x35.webp 47w, https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_2-107x80.webp 107w, https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_2-394x296.webp 394w, https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_2-915x686.webp 915w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Extinde\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n<h3 class=\"wp-block-heading\"><strong>Vizibilitate \u0219i flexibilitate \u00een cele mai aglomerate zone ale magazinului<\/strong><\/h3>\n\n<p>Datorit\u0103 luminozit\u0103\u021bii ridicate \u0219i calit\u0103\u021bii afi\u0219ajului, ecranele digitale r\u0103m\u00e2n <strong>clar vizibile chiar \u0219i \u00een cele mai frecventate zone ale supermarketului<\/strong>. Spre deosebire de solu\u021biile statice, digital signage permite schimbarea rapid\u0103 a mesajelor, adaptarea campaniilor \u0219i a comunic\u0103rilor sezoniere f\u0103r\u0103 costuri suplimentare de tip\u0103rire sau interven\u021bii fizice \u00een spa\u021biu. <\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Upgrade digital f\u0103r\u0103 a schimba identitatea existent\u0103<\/strong><\/h3>\n\n<p>Unul dintre avantajele cheie ale acestui proiect a fost faptul c\u0103 <strong>designul \u0219i brandingul existent nu au fost modificate<\/strong>, ci ecranele digitale au fost integrate ca o ad\u0103ugare logic\u0103 \u0219i discret\u0103. \u00cen acest fel, identitatea vizual\u0103 recunoscut\u0103 a Dukat a fost p\u0103strat\u0103, \u00een timp ce comunicarea la punctul de v\u00e2nzare a devenit mai modern\u0103, mai dinamic\u0103 \u0219i mai eficient\u0103. <\/p>\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a10ba0cb4ea1&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a10ba0cb4ea1\" class=\"wp-block-image size-full wp-lightbox-container\"><img decoding=\"async\" width=\"1024\" height=\"768\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_3.webp\" alt=\"\" class=\"wp-image-2060\" srcset=\"https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_3.webp 1024w, https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_3-300x225.webp 300w, https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_3-768x576.webp 768w, https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_3-47x35.webp 47w, https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_3-107x80.webp 107w, https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_3-394x296.webp 394w, https:\/\/www.videriadria.com\/wp-content\/uploads\/2026\/01\/Digital-signage-kao-pametna-nadogradnja-postojeceg-Dukatovog-displaya_3-915x686.webp 915w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Extinde\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n<h3 class=\"wp-block-heading\"><strong>C\u00e2nd un display existent cap\u0103t\u0103 o nou\u0103 valoare<\/strong><\/h3>\n\n<p>Acest exemplu demonstreaz\u0103 cum <strong>integrarea ecranelor digitale \u00een structurile de v\u00e2nzare existente<\/strong> poate cre\u0219te semnificativ eficacitatea comunic\u0103rii POS. \u00cen loc de \u00eenlocuirea complet\u0103 a echipamentului, digital signage devine un upgrade inteligent care prelunge\u0219te durata de via\u021b\u0103 a display-ului, \u00eent\u0103re\u0219te prezen\u021ba brandului \u0219i influen\u021beaz\u0103 pozitiv experien\u021ba de cump\u0103rare \u0219i decizia consumatorilor. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Integrarea ecranelor digitale \u00een display-ul de prezentare existent Prospe\u021bimea matinal\u0103 \u00eencepe cu mult \u00eenainte de prima \u00eenghi\u021bitur\u0103, iar Dukat \u0219i-a \u00eembun\u0103t\u0103\u021bit suplimentar prezen\u021ba la punctul de v\u00e2nzare prin integrarea ecranelor digitale Videri \u00een display-ul de prezentare deja existent. \u00cen loc &hellip; <a href=\"https:\/\/www.videriadria.com\/ro\/retail\/digital-signage-ca-un-upgrade-inteligent-al-display-ului-existent-dukat\/\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":4717,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[120],"tags":[],"class_list":["post-4713","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Digital signage ca un upgrade inteligent al display-ului existent Dukat - Videri Adria<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.videriadria.com\/ro\/retail\/digital-signage-ca-un-upgrade-inteligent-al-display-ului-existent-dukat\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital signage ca un upgrade inteligent al display-ului existent Dukat - Videri Adria\" \/>\n<meta property=\"og:description\" content=\"Integrarea ecranelor digitale \u00een display-ul de prezentare existent Prospe\u021bimea matinal\u0103 \u00eencepe cu mult \u00eenainte de prima \u00eenghi\u021bitur\u0103, iar Dukat \u0219i-a \u00eembun\u0103t\u0103\u021bit suplimentar prezen\u021ba la punctul de v\u00e2nzare prin integrarea ecranelor digitale Videri \u00een display-ul de prezentare deja existent. \u00cen loc &hellip; Read More\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.videriadria.com\/ro\/retail\/digital-signage-ca-un-upgrade-inteligent-al-display-ului-existent-dukat\/\" \/>\n<meta property=\"og:site_name\" content=\"Videri Adria\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-08T14:52:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-04T09:43:48+00:00\" \/>\n<meta property=\"og:image\" 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