Modern Twists

Rich in history, VEGA has introduced several modern changes – all interconnected. The venue decided to gradually phase out partnerships with major alcohol brands in order to promote sustainable and local producers. During this transition, they recognized that a digital content platform was the most effective way to support this shift. They completely stopped printing menus and posters and embraced the flexibility of the Videri platform.

Guest reactions to replacing traditional posters with Videri displays have been overwhelmingly positive, with dynamic content proving far more engaging and visually compelling for visitors and concertgoers.

Rotating Digital Menu

In VEGA’s bars, Videri displays are used to present beverage assortments and current offers. The selection is carefully tailored to each concert audience and updated daily to suit different visitor segments.

Local Suppliers

VEGA has become known for its strong commitment to sustainability and was awarded the Green Key eco-certification in 2023. The program includes strict criteria covering environmental management, energy use, cleaning practices, and waste management. VEGA uses reusable containers for alcoholic beverages and has significantly reduced waste and CO₂ emissions (equivalent to 7 tons) compared to bottled beverage sales.

Collaboration with local food and beverage producers depends heavily on supply and demand, which required the flexibility offered by Videri’s comprehensive solution. An easy-to-use content and device management platform tailored to staff needs was essential, and the Videri display proved to be the ideal tool for communicating with audiences throughout VEGA’s unique spaces.

“The displays have also opened up new brand activation opportunities with our partners. With Videri, we have created customized marketing campaigns and special drink promotions linked to partner brands. This has become one of the most effective ways to use the displays. Dynamic and visually appealing content captures guests’ attention and directly drives sales – both for VEGA and our partners,” Kevin adds.

Sustainability

Reducing energy consumption is one of VEGA’s primary focuses. Given the nature of the venue, the building contains a significant amount of equipment (more than 55 bar refrigerators, beer cooling systems, and similar units). They have even developed their own energy management system that automatically regulates consumption during concerts and events.

Return on Investment

VEGA recognized an opportunity to further monetize its investment and increase the value of its event packages. Many clients use the venue for conferences, meetings, corporate events, and celebrations. Today, with Videri displays, VEGA offers clients the additional option of renting screen time for content display – from company logos and conference agendas to wayfinding or promotional messages during events. The displays enable effective communication with visitors and accelerate return on investment.

Videri displays are present from the entrance all the way to VEGA’s concert halls – Store VEGA, Lille VEGA, and Ideal Bar – where visitors explore the building’s functionalist heritage from the 1950s.

Slim and standalone, Videri displays hang like works of art and do not interfere with the architectural impression of the space. They are used across all three concert venues, in 10 bars, within the communications department, entrance halls, conference rooms, and at event trade fairs, with plans to expand their use to mobile bar carts.

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In a retail environment, decisions are made visually. METRO, with its marketing partner Media Proximity, has utilized digital screens as a powerful tool to direct customer attention.

The goal was not only to improve communication with professional customers but also to create new value within the store’s entrance zone. Digital signage here becomes a powerful communication and business tool that connects information, inspiration, and revenue.

A Video Wall That Captures Attention from the First Step

At the very entrance, a video wall composed of multiple digital screens is installed, acting as the dominant visual focal point of the space. Dynamic, synchronized visuals display partner brands, special promotions, and seasonal offers. The large format and high brightness ensure that messages are clearly visible even during the busiest times of the day.

Strategic Positioning with Measurable Impact

The smart positioning of the video wall ensures that every visit begins with a focus on key messages. Professional customers receive an overview of current events and brands upon entry, which positively influences purchasing plans and decisions within the sales area. Digital screens here play a role in directing attention and optimizing the customer journey.

New Space for Additional Monetization

In addition to communication value, digital screens also open up opportunities for additional monetization of advertising content. The video wall allows partners and suppliers to stand out through premium advertising space in the most visible location in the store. This creates a new revenue channel, transforming the entrance zone into an attractive platform for branded campaigns and sponsored content.

Flexible Communication and Content Control

Digital screens enable rapid content changes and centralized campaign management, without additional printing and logistics costs. METRO can easily balance its own promotional messages with partner advertisements, adapting content to seasons, categories, or individual locations. Such flexibility further increases the value of the advertising space.

The Entrance Zone as a Sales and Communication Medium

By combining technology, clear messaging, and commercial potential, METRO, with Media Proximity, has transformed the entrance zone into a powerful sales and media space. Digital screens simultaneously inform, inspire, and generate additional value, confirming METRO’s position as an innovative and strategically oriented leader in wholesale.

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Mozzart Bet enhanced the experience across its retail locations by implementing the Videri digital signage solution, marking a clear step toward more modern and effective communication with players. Traditional static posters were replaced with dynamic digital displays that enable real-time promotion updates. As a result, each location has become a vibrant, adaptable, and visually powerful communication space.

Promocije koje se vide i osjećaju

Elegant, high-brightness LED displays showcase branded messages such as “Happy Monday Bonus” with exceptional clarity, contrast, and energy. Motion and animation further enhance message visibility, capture attention, and spark player interest from the moment they enter the space. The digital content does not feel intrusive; instead, it naturally creates an exciting and contemporary atmosphere.

Centralized Management and Campaign Flexibility

All content is centrally managed through the Videri platform, enabling Mozzart Bet to update campaigns quickly and easily across all locations. Changes to promotional messages, bonuses, or seasonal offers can be implemented instantly, without printing or logistical delays. In addition, content can be tailored to specific locations, ensuring greater relevance and more targeted communication.

Consistent Brand Presence Across Every Location

Digital displays ensure consistent brand communication throughout the entire network of betting shops. Regardless of location, messaging, tone, and visual identity remain unified, strengthening brand recognition and reinforcing a professional image. Each retail location becomes an extension of the brand rather than an isolated sales point.

A Player-Focused Digital Transformation

This digital transformation has turned Mozzart Bet locations into interactive communication hubs that simultaneously inform, engage, and build relationships with players. Digital displays serve as a clear and attractive channel for delivering information, allowing staff to remain focused on customer experience. The project demonstrates how digital signage in the gaming industry can enhance ambiance, increase engagement, and strengthen long-term customer relationships.

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The Faculty of Veterinary Medicine modernized its internal communication by introducing digital displays in key areas across the campus. With this step forward, the faculty significantly improved how information is delivered to students, academic staff, and visitors. Instead of traditional static notice boards, the digital system enables clear, structured, and timely communication within the daily academic environment.

Real-Time Information, in the Right Place

Strategically positioned digital displays present real-time announcements, conference information, event schedules, and educational content. This ensures that important messages are available precisely when they are needed. Fast content updates reduce the risk of outdated or incorrect information and simplify daily organization across the faculty.

Replacing Traditional Notice Boards with a Smart Solution

Digital displays successfully replace conventional notice boards with a modern, professional, and dynamic communication system. The faculty benefits from greater flexibility in content management while reducing printing and maintenance costs. Clear visual presentation further enhances visibility and readability of information.

Improved Event Organization and Educational Content

The use of digital displays streamlines the promotion of conferences, workshops, and academic events. The screens also serve as a platform for educational messaging, transforming communication from simple announcements into continuous information sharing and learning. This strengthens engagement within the academic community and encourages active participation.

A Modern Academic Environment Focused on Accessibility

The combination of functionality and contemporary design contributes to a more connected and information-accessible campus. Digital displays become an integrated part of the environment, elevating the overall institutional impression. This solution clearly reflects the Faculty of Veterinary Medicine’s commitment to innovation, digital transformation, and an improved experience for students and visitors.

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Trust begins the moment you walk through the door, and Delavska Hranilnica has strengthened that moment by introducing digital displays tailored to the high security standards of the banking environment. In the financial sector, where reliability and control are essential, digital communication must be as secure as it is clear. That is why the integration of digital displays reflects a thoughtful and responsible approach to branch modernization.

Secure Integration of Digital Displays in Branch Windows

Digital displays have been securely integrated into branch windows in a stable and technically controlled manner, without compromising the security of the premises or systems. This setup enables communication with passersby and potential clients even outside working hours, while all elements of the solution comply with strict banking requirements. Messages about the bank’s services and offers are delivered clearly, with full control over both content and system.

Videri as a Reliable Digital Signage Solution for Banking

The Videri digital displays used in this project are designed for environments where security, stability, and long-term reliability are critical. Videri solutions provide centralized content management, controlled access, and stable system performance, reducing the risk of errors or unauthorized changes. This approach makes them an ideal choice for banks and financial institutions.

Clear and Controlled Communication Inside the Branch

Inside the branch, digital displays serve as a secure and controlled communication channel for presenting banking services and brand messages. Visual precision and refined aesthetics create a sense of professionalism and warmth, while all content remains fully aligned with internal policies and regulatory requirements. Clients receive information that is clear, accurate, and trustworthy.

Real-Time Content Updates with Full Control

Digital displays enable fast and secure real-time content updates, which is essential in the banking sector. All changes can be implemented centrally, without the need for physical intervention at branch locations. This ensures consistent communication across the entire network, supported by a high level of control and security.

Technology That Supports People and Relationships

This digital upgrade demonstrates how secure technology can enhance the customer experience without compromising the human touch. Digital displays take on the role of information delivery and orientation, allowing staff to dedicate more time to personal client relationships. The Delavska Hranilnica project confirms that Videri is a highly effective, secure, and reliable solution for the banking sector — where trust must be visible in every detail.

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Innovation begins with clear, accessible, and consistent communication — and Fina recognized this as a key step in its digital transformation. By introducing digital displays across its branch network, Fina enhanced the way it communicates with customers, making information more visible, understandable, and relevant at all times. In this context, digital signage serves not only as an informational channel, but as a strategic tool for modernizing the customer experience.

Clear Information at the Right Moment

Strategically positioned digital displays within branches inform customers about new digital services such as e-Signature and e-Invoice, as well as other current topics and processes. Instead of static notices, customers receive visually clear, easy-to-understand content tailored to the space they are in. This reduces the need for additional explanations and improves navigation within the branch.

Consistent Communication Across the Entire Branch Network

One of the key advantages of digital displays is centralized content management, ensuring consistent communication across all Fina branches. Messages, visuals, and information remain uniform regardless of location, further strengthening customer trust and reinforcing the institution’s professional image. Each branch thus becomes part of a unified communication system.

Real-Time Content Updates

Digital displays enable real-time content updates, which is particularly important in the financial sector where accuracy and timeliness are essential. Changes to services, new digital options, or important announcements can be displayed instantly, without printing or manual intervention. This increases operational efficiency and reduces the costs associated with traditional communication materials.

A Modern, Customer-Centric Environment

Kombinacija suvremene vizualne prezentacije i pametne upotrebe digitalnih ekrana stvara ugodnije, preglednije i korisnicima usmjereno okruženje. Poslovnice dobivaju moderan izgled koji odražava Fininu ulogu predvodnika u području sigurnih, pouzdanih i inovativnih financijskih usluga. Digital signage u ovom kontekstu jasno pokazuje kako tehnologija može unaprijediti i prostor i iskustvo korisnika.

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Every detail tells a story of taste and style, and Leggiero consistently extends this philosophy through the thoughtful integration of digital displays in its cafés. Rather than relying on traditional promotional formats, digital screens become an integral part of the space and the brand’s identity. Their role is not only informational, but atmospheric and experiential.

Double-Sided Displays as an Elegant Spatial Element

To achieve optimal visibility, double-sided digital displays have been integrated, suspended from the ceiling on nearly invisible cables. This solution ensures maximum content visibility from multiple angles without disrupting the openness of the space. The screens appear light and unobtrusive, almost floating, blending seamlessly into the café’s refined interior.

A Visually Harmonized Brand Experience

High-brightness digital displays showcase desserts, specialty coffees, and seasonal offers with a focus on aesthetics, clarity, and emotion. The content is fully aligned with Leggiero’s visual identity, creating a consistent brand experience across every location. Each display communicates quality, attention to detail, and a contemporary approach to hospitality.

Displays That Blend into the Ambience

Unlike traditional advertising formats, digital screens at Leggiero do not dominate the space — they complement it. Motion, light, and color are used subtly to enhance the visual warmth of the interior. In this way, the displays become a natural part of the atmosphere rather than a distraction.

Real-Time Content Flexibility

One of the key advantages of digital displays is the ability to update content instantly in real time. Seasonal offers, new products, or special recommendations can be changed immediately, without printing or additional operational costs. This keeps communication current, relevant, and responsive to the moment.

When Technology Enhances the Experience Without Taking Over the Space

At Leggiero, digital displays act as an extension of the atmosphere and the brand. Every visual contributes to a sense of comfort and transforms each visit into a moment of enjoyment. This project demonstrates how thoughtfully integrated digital displays in cafés can strengthen brand identity, elevate the guest experience, and preserve the elegance of the space.

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Great food deserves to be seen before it is tasted — and Biberon Food Bar has successfully achieved this by introducing high-quality digital menus. Instead of traditional static menus, the restaurant counter has been transformed into a powerful visual focal point that immediately captures guests’ attention. The digital displays are positioned to clearly communicate the offer from the very moment guests enter the space.

Clear and Engaging Presentation of the Offer

Dynamic digital menus highlight fresh ingredients, daily specials, and promotional offers through vibrant visuals, motion, and carefully designed content. The food is presented in a way that stimulates appetite and simplifies the ordering decision. This approach makes the offer just as appealing to the eye as it is to the palate — a key factor in a fast-paced hospitality environment.

Real-Time Updates Without Disruption

One of the greatest advantages of digital menus is real-time content updates. Changes in pricing, item availability, or daily specials can be implemented instantly, without printing new materials or making manual adjustments. This reduces operational costs and minimizes the risk of incorrect information being communicated to guests.

Faster Service and an Improved Guest Experience

Clearly structured digital menus help guests navigate the offer more quickly, directly reducing waiting times and accelerating the ordering process. Guests know what they want in advance, allowing staff to process orders more efficiently. The result is a smoother and more enjoyable experience, especially during peak hours.

Digital Signage as Part of the Brand Identity

The digital displays at Biberon Food Bar are fully aligned with the restaurant’s visual identity, further strengthening its modern and premium brand image. Rather than serving solely as an informational tool, the screens become an integral part of the space and communication strategy. This example demonstrates how digital signage in hospitality can simultaneously enhance sales, elevate the guest experience, and reinforce brand perception.

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Every journey deserves a moment to pause and enjoy — and INA Fresh Corner transforms that moment into a recognizable experience. By integrating digital displays within the Fresh Corner spaces, INA has created a contemporary environment that offers travelers more than just a quick stop. Here, digital signage plays a key role in shaping an atmosphere that invites a short break, relaxation, and enjoyment.

Dynamic Content Aligned with the Rhythm of the Day

Digital displays at INA Fresh Corner present dynamic content that follows the rhythm of the day — from energetic morning messages alongside coffee and fresh pastries to more relaxed visuals in the afternoon and evening hours. This adaptability ensures relevant communication at every moment. Travelers connect more easily with the message, while the brand remains present yet unobtrusive.

Increased In-Store Customer Engagement

The intelligent use of digital displays significantly increases customer engagement within the space. Motion, light, and clearly highlighted messages capture attention and guide the eye toward featured offerings. Digital signage helps showcase premium products, special promotions, and seasonal items without the need for additional printed materials.

Connecting Travel, Taste, and Brand

At INA Fresh Corner, digital displays successfully combine travel, taste, and brand into one cohesive experience. Visual content complements the aroma of freshly brewed coffee, the warmth of the modern interior, and the feeling of a pleasant pause along the journey. Rather than a typical fuel station stop, the space becomes a memorable moment of enjoyment.

Digital Signage as a Strategic Tool in On-the-Go Hospitality

This example demonstrates how digital signage in hospitality and retail environments can significantly influence brand perception and purchasing decisions. Digital displays do more than inform — they actively shape the experience, strengthen brand identity, and increase the value of every stop. INA Fresh Corner confirms that modern digital solutions play a key role in the contemporary travel experience.

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Morning freshness begins long before the first sip, and Dukat further enhanced its in-store presence by integrating Videri digital displays into its existing retail fixture. Instead of creating a new stand, the digital screens were carefully incorporated into the current structure, achieving greater visibility and a more contemporary communication approach without altering the original design.

Digital Displays Enhancing Existing POS Communication

The integrated high-brightness Videri digital displays enabled dynamic content presentation within the existing display for the “Lagano jutro” product line. Motion graphics and light effects further emphasized product freshness and captured shoppers’ attention from a distance. As a result, a traditional POS element gained a new digital dimension of communication.

Visibility and Flexibility in High-Traffic Store Areas

Thanks to their high brightness and display quality, the digital screens remain clearly visible even in the busiest supermarket areas. Unlike static solutions, digital signage allows for rapid message updates, campaign adjustments, and seasonal communication without additional printing costs or physical interventions in-store.

A Digital Upgrade Without Changing the Existing Brand Identity

One of the key advantages of this project was that the existing design and branding remained intact. The digital displays were integrated as a logical and unobtrusive enhancement. This approach preserved Dukat’s recognizable visual identity while making in-store communication more modern, dynamic, and effective.

When an Existing Display Gains New Value

This example demonstrates how integrating digital displays into existing retail structures can significantly increase the impact of POS communication. Rather than replacing equipment entirely, digital signage becomes a smart upgrade that extends the display’s lifecycle, strengthens brand presence, and positively influences the shopping experience and consumer purchasing decisions.

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